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About the Role
We are seeking a proactive and results-driven Digital Marketing Executive to manage social media, performance marketing, content creation, and customer engagement initiatives. The ideal candidate should have hands-on experience in digital marketing campaigns, lead generation, analytics, and brand promotion across various online platforms.
Requirements
Digital Marketing Executive
Experience: 2–3 years
Location: Chennai
Work Mode: work-from-office
Department: Marketing
Employment Type: full-time
Notice Period: Immediate
Key responsibilities
- Manage and grow the company's social media presence across LinkedIn, Facebook, Instagram, and other platforms.
- Plan, execute, and optimize digital marketing campaigns, including Google Ads, Meta Ads, and LinkedIn Ads.
- Create engaging content for social media, email campaigns, WhatsApp marketing, and promotional activities.
- Monitor campaign performance using Google Analytics and other reporting tools.
- Support SEO, SEM, and lead generation initiatives.
- Conduct market research and competitor analysis to improve marketing effectiveness.
- Collaborate with internal teams to ensure consistent branding and communication.
Required skills and experience
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 2–3 years of experience in Digital Marketing, Social Media Management, or Performance Marketing.
- Strong knowledge of SEO, SEM, PPC, Google Ads, Google Analytics, and social media marketing.
- Excellent communication, analytical, and multitasking skills.
- Experience in email marketing and customer engagement campaigns.
Good to have
- Graphic design skills using Canva, Photoshop, Illustrator, or similar tools.
- Experience in creating social media creatives, marketing collateral, and basic video editing.
About the Company
Our client is a dynamic organization focused on innovative marketing solutions and customer engagement.
Apply Now
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